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Creative Ways to Move Old Inventory Without Slashing Prices

In the smoke shop world, inventory that doesn’t move fast becomes more than dead weight — it eats up cash flow, shelf space, and customer perception. But before slashing prices and calling it a loss, consider these smart, brand-safe strategies for getting that slow stock off your shelves and into your customers’ hands.

1. Reposition & Refresh the Display

Sometimes a simple change of scenery is all it takes. Move old items to high-traffic areas like near the entrance or checkout counter. Pair them with eye-catching signage or spotlight them as “Staff Picks” or “Hidden Gems.”

  • Use vertical space: Add risers to make the display pop.
  • Create themed setups: For example, “Starter Kits” or “Weekend Essentials.”
  • Bundle visually: Show what the item works with — pipe + cleaning tool + storage jar.

2. Pair with Best-Sellers

Place slow-movers next to your fast-selling pieces to increase visibility and make cross-selling natural. This works especially well with accessories like bowls, dab tools, or grinders.

Example: Place downstems or ash catchers next to your best-selling bongs. A quick suggestion like, “Grab an extra in case one breaks mid-session” often closes the sale.

3. Build Value-Driven Bundles

Turn old inventory into a value-packed bundle by pairing it with something people are already buying. Make the bundle tell a story — like a “New Smoker Setup” or “Glass Maintenance Kit.”

  • Discount the slow-mover, not the whole bundle: Protect your margins.
  • Use perceived value: Highlight how much they’re saving compared to buying items separately.

4. Offer as Free Gifts with Purchase

Instead of discounting directly, give older items as a gift when customers hit a spend threshold. For example: “Spend $75, get a free grinder.” It boosts cart size while clearing inventory.

5. Rotate in Flash Sales or Loyalty Perks

Use urgency and exclusivity to your advantage:

  • Flash Sales: “Weekend Deal — 25% off select accessories”
  • Loyalty rewards: Offer slow-moving items as point redemptions
  • Email exclusives: “Today only — hidden deals for our VIPs”

6. Incentivize Your Staff

Your sales team can make a big difference — if they’re motivated:

  • Product of the Week contests: Small prizes for who moves the most units
  • Bonus commissions: Slightly higher payouts on select inventory
  • Quick education sessions: Help them confidently pitch the benefits

7. Go Digital

Highlight old stock online with quick-turn promos:

  • “Last Chance” social posts for clearance bundles
  • Email campaigns featuring overlooked accessories
  • Flash sale banners on your homepage or wholesale portal

8. Refresh Perception

If it’s been sitting too long, maybe it just needs a reframe:

  • Label it “Limited Edition” or “Seasonal Closeout”
  • Create new signage that focuses on its features or unique use case
  • Feature it in educational content like blog posts or videos

Don’t Panic — Get Strategic

Old inventory isn’t a failure — it’s an opportunity to get creative, engage your team, and learn more about your customer preferences. Rotate, repackage, and remarket before you resort to a deep discount.

Use these 8 tactics to breathe new life into slow movers and keep your inventory fresh and profitable.

Author: Mike Colavita
Mike is the founder of FBG Wholesale and Fat Buddha Glass. With years of hands-on experience in the smoke shop industry, he's passionate about helping retailers maximize margins and move inventory smarter — not harder.

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